
This mantra fuels my passion every day.
With over 20 years of experience in lifestyle marketing and advertising, including a robust background in traditional advertising and digital marketing, I’ve come to a pivotal realization: climbing the corporate ladder is no longer my aspiration. I chose to step away from my role as Chief Marketing Officer to pursue what truly excites me—real estate, health and wellness.
My journey into real estate was sparked by my passion for stylish home interiors and the ability to spot hidden gems in the market. Friends have often encouraged me to turn this talent into a profession, and while I was initially unsure, my success with personal property investments and features in renowned interior magazines such as Square Room, Home & Décor, and The Straits Times convinced me to take the plunge. And thus, my real estate career began.
I believe that real estate advisory should never be one-size-fits-all. Each client has unique needs and circumstances, and my mission as a realtor is to create tailored strategies that help them achieve their goals, whether that’s finding a dream home or making a sound investment.
Honesty and transparency are core values in my practice. I only recommend properties that I genuinely believe are good investments and align with my clients’ needs. To me, real estate is more than just closing a sale; it’s about ensuring my clients enjoy and thrive in their properties. I’m dedicated to supporting them throughout their journey, from design and renovation to monitoring property values to maximize their investment.
Long term property investment is not buying 1 property and wait. It requires a careful timing – entry, exit and re-entry strategy over 5, 10 years or longer to ensure the asset grows continuously.
Media Coverage
As featured in …

STACKED HOME
An introvert buys property: Finding a property agent to trust. [Article]
A single homebuyers journey during covid 19: How i bought and built my own home [Article]
Realtor fills niche serving housing needs LGBTQ+ clientele [Article]
Investing Tiong Bahru privatised flats allure and pitfalls [Article]
Amalgamated four bedroom unit in Martin No 38 selling 6.7mil [Article]
Real As State: [Ep9] Home Affordability for Singles in Singapore [VIDEO]
RICE MEDIA
Financial Coconut
Esquire Singapore
- The young Singaporeans striking out on their own
‘Doomsday’: Singapore renters sound the alarm as prices surge
Contact
Let’s Chat…
If you’re looking for a realtor to help with your property transactional needs, contact me for a friendly chat.
Before making any buying or selling decision, I will take you through the OPPORT(UNITY)™ Analysis – a proven 6-step system to understand your needs, your current position and then tailor a bespoke strategy to help you achieve your goals.